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MY BOOKS AND WHITEPAPERS

Creating Mindful Leaders 
How to Power Down, Power Up, and Power Forward

Unleash your inner mindful leader!

 

Mindfulness, emotional intelligence and resilience are the “must have skills” for modern leaders - yet many professionals are too stressed to know where to start. Joe Burton’s best-selling book, Creating Mindful Leaders, provides deep insights and easy practices based in neuroscience, brain training and positive psychology to help professionals thrive in the “age of disruption.”

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Written by a global COO turned successful tech entrepreneur, the book provides a roadmap to greater health, happiness and performance. It speaks to every professional wanting to reduce stress, achieve greater success and enjoy life more.  

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Creating Mindful Leaders enables the reader to: 

  • Understand the science behind how the brain works for improved wellbeing and performance

  • Start your own practice, immediately applying new approaches to thrive through ongoing change

  • Apply positivity, mindfulness and emotional intelligence skills as a competitive advantage in your life and work

  • Build resilience while changing your relationship to stress

  • Benefit from an informed, humorous and expert peak into the sources of stress caused by the modern pace of living 

  • Apply Practical, actionable tools and techniques as the antidote to manage stress, increase resilience, and improve your wellbeing, performance, relationships, sleep and physical health.
     

Get ready to be happier, healthier and more engaged in life!

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A Framework to Resolve the Build vs. Buy Dilemma in Digital Health

I’ve spent the past fourteen years building some of the leading B2B and B2C platforms (Whil, Headspace, FirstUp) partnering with some of the leading payers, providers and reseller platforms (Kaiser Permanente, CVS Health, Virgin Pulse, Limeade, Castlight, Vitality, etc.) and competing against a wide array of Digital Health (DH) platforms in wellbeing, stress resilience, mindfulness, sleep, parenting and other DH solutions (Calm, Big Health, MeQuilibrium, Thrive Global, etc.). 

 

This experience, as well as working with over 600 enterprise clients and 3.5M+ members at the company I founded (Whil) gave me a front row seat to a number of the recurring challenges facing companies as they navigate options for their own DH strategy. I’ve seen many of the largest players in healthcare waste years of their time and tens of millions of dollars on failed DH initiatives. If this sounds familiar (or if you’d like to avoid doing this yourself), this white paper is for you. 

 

My goal here is threefold. First, to help you understand your biggest risks in the build versus buy dilemma in DH. Second, to help you avoid common and costly mistakes. And third, to provide a 10-step framework to approach the build versus buy decision for your own DH strategy. 

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